Top 5 Cryptocurrency Apps Performance in South America in Q1 2022

In the first quarter of 2022, top cryptocurrency apps in South America exhibited diverse performance trends in downloads and active users. Here’s an in-depth look at their metrics, courtesy of Sensor Tower.

Binance: Buy Bitcoin & Crypto saw a notable fluctuation in weekly downloads. Starting strong with 148.9K downloads in late December, the app peaked at 227.8K in early February before experiencing a decline, ending March with 139.2K downloads. Active users mirrored this trend, beginning at 1.3M and reaching a low of 1.1M in early March, but rebounding to 1.2M by the end of the quarter.

Crypto.com - Buy Bitcoin, ETH experienced a steady decline in weekly downloads, starting at 108.2K in late December and dropping to 82.1K by late February. However, there was a recovery towards the end of March, with downloads reaching 111.4K. Active users showed a similar pattern, peaking at 244.3K in mid-January before dropping to a low of 194.7K in mid-March and then increasing to 218.1K by the end of the quarter.

Cryptomania —Trading Simulator had an interesting quarter with significant fluctuations in weekly downloads. The app started with 219.9K downloads in late December, peaked at 309.6K in early January, and then saw a decrease, hitting a low of 39.0K in mid-March. Downloads surged again to 80.3K in late March. Active users followed a similar trend, starting at 205.7K, peaking at 336.6K in early January, and then settling at 145.6K by the end of March. Revenue remained relatively stable, averaging around $100-$200 per week.

MetaMask - Blockchain Wallet saw a gradual decline in weekly downloads, starting at 91.8K in late December and dropping to 41.3K in mid-March. However, there was a slight recovery towards the end of March with 44.5K downloads. Active users also declined from 322.3K in late December to around 291.5K by early March, before rising to 311.0K at the end of the quarter.

Lemon Cash: tu wallet crypto displayed a varied trend in weekly downloads, starting at 54.8K in late December and peaking at 85.4K in late February. There was a slight dip in mid-March to 43.6K, followed by a rise to 72.5K by the end of March. Active users increased steadily throughout the quarter, from 168.8K in late December to 271.3K by the end of March.

For more detailed insights, visit Sensor Tower.